Monday, August 17, 2015

PRAAKRIT KALA : AN OPEN DOOR FOR FREELANCERS


Praakrit Kala is a creative congregation of young and talented group of people, who want to do something different every time. The team is known for conceptualizing and executing creative videos. They have worked across various genres such as documentaries, short films, corporate video profiles, music, videos, Public Service Ads etc. The team has won awards in various technical as well as creative categories across many international film festivals.
Praakrit Kala team




Praakrit Kala teamed up with IFB Appliances to come up with a football documentary called Legends Of Tomorrow in 2014 : IFB Boca Juniors. The brand, based out of Goa, had collaborated with Boca Juniors, an international football company that had mentored football legends such as Maradona. They were in India to spot new talents to mentor. The film documented the stories of exceptionally talented children across the country who would be mentored by the Boca Junior club. Follow the journey of these boys from the neighboring cities of Jowai, Kolkata, Pilar, Kozhikode and Chandigarh who braved all odds and have done the unthinkable. And also the program called IFB: Master chef, an Online Cookery Reality Show for IFB Home appliances was handled by Praakrit Kala for a different firm.

  
The team did a video during initial stage for SHREE PARASHARA GURUKULAM, an educational institution, dedicated to educate students in the most essential aspects of Vedic learning, Sanskrit language and other ancient scriptures such as Sri Ramayana, Sri Bhagavat Gita and other traditional knowledge systems coupled with modern education such as English, Mathematics, Science, Computers etc.  



Another Documentary film done by the team released by COHEART emphasizes on One Health concept which is aimed at harmony among man, animal and nature. It is based on promoting the health and well being of the humans, animals and the environment through a holistic multidisciplinary approach. One Health focuses on zoonoses, emerging diseases and issues like food safety and environmental hazards at the human-animal-ecosystem interface. The video was funded by Government of Kerala through Kerala Veterinary and animal sciences University. The team members also worked with brands like AUDI, GE, Hindustan College, Khadi, Eristoff in their events & worked in them.



Currently the team comprises of Sai Krishna (24) - Creative Director | Suganthan Balasundaram (23) – Editor, Cameraman | Aravind (23) – Cameraman | Arun Kumar (27) – Writer, Editor | Faiz Yousuff (27) – Partner, Production and Sivaram Mony (25) – Managing Partner, Director.


The novelty of Praakrit Kala lies in the fact that they have open doors towards technicians and artists across all platforms. Praakrit Kala ties up with interested technicians and involves them in projects, which require their skills. The concept of the team lies in sustaining in this world as a freelancer and side by side following the dream you want to endure.

1 comment:

  1. Story is good. But not a new one though. The way you have posted is good with photos and logo.

    ReplyDelete